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Monday, July 30, 2007

International Television: FOX defeats competitors in 18-49 demo because of cartoons!

Fast National ratings (USA)
for Sunday, July 29, 2007

CBS rode its old warhorse "60 Minutes" to a narrow ratings win Sunday, while FOX and its various cartoons grabbed the demographic crown.

'Family Guy'

For the night, CBS averaged a 4.3 rating/8 share among households, finishing just ahead of NBC's 4.1/7. ABC came in third at 3.0/5. FOX, 2.7/5, was fourth, and The CW drew a 0.9/2.

FOX led the adults 18-49 demographic with a 2.0 rating. CBS and NBC tied for second at 1.6, followed by ABC at 1.4. The CW failed to break 1.0.

CBS got a 5.7/12 -- the night's best rating -- from "60 Minutes" at 7 p.m. An "America's Funniest Home Videos" repeat, 3.2/7, put ABC in second, ahead of NBC's "Dateline." FOX averaged 1.5/3 with "'Til Death" and "King of the Hill," topping the the 1.2/2 for two episodes of "Reba" on The CW.

A second hour of "Dateline," 4.6/8, moved NBC to the lead at 8 p.m. "Big Brother" earned a 4.1/8 for CBS. "Extreme Makeover: Home Edition" was third for ABC at 3.9/7. "The Simpsons," 3.1/6, and "American Dad," 2.8/5, finished fourth for FOX. The CW aired a "7th Heaven" repeat.

NBC held the lead at 9 p.m. with "Law & Order," 4.5/8. "Cold Case" posted a 4.0/7 for CBS. A pair of "Family Guy" reruns on FOX averaged 3.7/6 (and also drew the night's best 18-49 ratings). ABC's "Desperate Housewives" repeat, 2.5/4, took fourth, while The CW finished its night with "The Search for the Next Doll."

At 10 p.m., "Law & Order: SVU" posted a 4.5/8 to keep NBC in the lead. "Shark" drew a 3.5/6 for CBS, while ABC's "Brothers & Sisters" came in at 2.2/4.

*Ratings information is taken from fast national data, which includes live and same-day DVR viewing. All numbers are preliminary and subject to change.


The Nielsens-List for July 16-22, 2007:

The top 20 in prime-time Nielsen ratings for July 16-22

Eds: FIXES title of Fox show to 'So You Think You Can Dance.' Nielsen Media Research permits use of only the top 20 on Web sites. Moving on entertainment and financial services.

By The Associated Press

Prime-Time viewership numbers compiled by Nielsen Media Research for July 16-22. Listings include the week's ranking, with viewership for the week and season-to-date rankings in parentheses. An "X" in parentheses denotes a one-time-only presentation.

1. (28) "The Singing Bee," NBC, 11.03 million viewers.
2. (34) "America's Got Talent," NBC, 10.38 million viewers.
3. (34) "Law And Order: SVU," NBC, 9.45 million viewers.
4. (46) "So You Think You Can Dance" (Thursday), Fox, 9.07 million viewers.
5. (6) "CSI: Crime Scene Investigation," CBS, 8.91 million viewers.
6. (21) "CSI: NY," CBS, 8.67 million viewers.
7. (66) "Just For Laughs" (Tuesday, 8:30 p.m.), ABC, 8.65 million viewers.
8. (66) "Don't Forget the Lyrics" (Thursday), Fox, 8.36 million viewers.
9. (X) "Shark" (Thursday), CBS, 8.31 million viewers.
10. (73) "Hell's Kitchen," Fox, 8.25 million viewers.
11. (54) "So You Think You Can Dance" (Wednesday), Fox, 8.14 million viewers.
12. (18) "Two And a Half Men," CBS, 8.13 million viewers.
13. (12) "CSI: Miami," CBS, 8.08 million viewers.
14. (X) "Just For Laughs" (Tuesday, 8 p.m.), ABC, 7.92 million viewers.
15. (18) "NCIS," CBS, 7.73 million viewers.
16. (23) "Criminal Minds," CBS, 7.61 million viewers.
17. (30) "60 Minutes," CBS, 7.5 million viewers.
18. (80) "Dateline NBC" (Monday), NBC, 7.41 million viewers.
19. (80) "Don't Forget the Lyrics" (Wednesday), Fox, 7.38 million viewers.
20. (102) "Dateline NBC," (Wednesday), NBC, 7.16 million viewers.


ABC is owned by The Walt Disney Co. CBS is a division of CBS Corp. Fox is a unit of News Corp. NBC is owned by General Electric Co. AP-WS-07-24-07 2100EDT

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